Picture this

Coming back through Marrakesh Airport, suddenly confronted by this big, gilt-framed portrait of….um…

Brought to mind David Ogilvy’s reference to an old bit of industry doggerel:

When the client moans and sighs
Make his logo twice the size.
If he still should prove refractory
Show a picture of his factory.
Only in the gravest cases should you show the clients’ faces.