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Only 99%?

I guess the missing 1% helps add ‘brand credibility’:

 

 

 

 

 

 

 

Otherwise people might suspect that the archbishop’s a bit of a charlatan.

 

 

 

 

 

This entry was posted in Copywriter, Copywriter blog, Corporate communications, Freelance copywriter on April 27, 2020 by Alan Paterson.

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